12 bottles .75 oz Soft Gel Paste colors (Super Black, Royal Blue, Sky Blue, Chocolate Brown, Lemon Yellow, Teal, Leaf Green, Orange, Deep Pink, Super Red, Lilac and Fuchsia)

Serious color for the serious decorator! Soft Gel Paste™ represents a completely new approach to food color formulation, delivering superior results over conventional food colors, especially when coloring icings and whipped toppings.

Why is Soft Gel Paste™ better than other colors?

• State-of-the-art technology is why Soft Gel Paste™ has so many advantages over the other food colors.
• Color molecule encapsulation creates a barrier that greatly reduces any aftertaste, while dramatically reducing fading. This technology controls fading to less than 20%, even in extreme conditions.
• Its superior formulation can withstand the harsh freeze/thaw cycle without colors bleeding.
• Frozen cakes which are set out at room temperature will form condensation. Soft Gel Paste™ will not run with the moisture like other food colors.
• Soft Gel Paste™ will not break down icings especially the more delicate non-dairy whipped toppings
•  It will not separate, weep and does not harden.
• The base ingredients allow the color to disperse immediately so you actually use less color.
• Soft Gel Paste™ will color: bread dough, cookie dough, cake batter, whipped toppings and icings, buttercream icing, royal icing, rolled fondant, gum paste, marzipan, compound coating and white chocolate (with the addition of Flo-Coat).

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